Leading sustainably through challenges with Liat Arad

Learn from Liat Arad as shares her journey to sustainability and how she leads with inspiration and excitement! She serves as vice president of Marketing at UBQ Materials, an award-winning, clean-tech company that is set out to create a waste-free world by converting landfill-destined waste into a climate-positive substitute to plastic. Seasons Leadership Co-Founders Susan Ireland and Debbie Collard talk with Liat about the challenges of being a new mother and leading an organization during a pandemic. In this episode, Liat shares gems to help listeners find inspiration, build better networks and evaluate what is important in their work and life.

Show Notes:

Liat shares her unique journey to sustainability (2:05) when she was bit by the start-up bug. The women then talk about her “why” (5:05) and her desire to leave the world a better place, especially after becoming a mother. The conversation turns to finding inspiration and excitement in the everyday challenges (6:22) and Liat shares the mission of UBQ Materials to get to zero waste.

Susan, Debbie and Liat explore in-depth what it means to celebrate success (10:30). Debbie gets real about the importance of celebrating accomplishments and her and Susan give tips on how to make it meaningful (11:24). Liat talks about the burnout many women experience (15:50).

The women address if being prepared for leadership is a gendered question (16:36) and the idea of embracing a learning curve when taking on a new role. Liat shares the benefit of working for a natural teacher (19:13) and promoting a good team culture. She tells the story of when she decided to move in a different direction in her career and the network she relied on (20:37). The women talk about how to build an authentic connection with a mentor (22:00) and Liat shares the softer side of resilience (23:50).

The conversation concludes with gems on how to help your team come out of the “zoom bubble” (26:30), and the ephemeral work/life balance (28:00). Liat shares an incredible metaphor on juggling (29:55) – encouraging you to think about which ones are glass. She also discusses paying it forward (32:34) and promoting spaces that help women succeed (33:40). Liat finishes by sharing her desire to be like the Lorax (34:40).

LN: www.linkedin.com/in/liatarad/

Additional Links: www.ubqmaterials.com

All episodes of the Women in Leadership podcast are available at the WIL Show Page